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Social Media Use in Ireland 2019

The social media landscape has changed significantly in recent years with the arrival of Snapchat and the meteoric rise of Instagram. So much so, there’s a strong need for businesses and professionals working in Communications, Advertising and PR to follow the very latest research on Social Media usage rates. Mintel Ireland has just released its […]

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The Importance of a Social Media Strategy and Governance for Organisations

Too many public and government organisations are leaving themselves wide open to severe reputational risk by not having a social media strategy or adequate governance structures. The wider risks caused by inaction in this area have been highlighted by a recent Belfast Telegraph news story. The story reports that the Police Service of Northern Ireland […]

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